• Birchwood-Automotive-Group.
  • Set Your Career in Motion

    Our People are Driven to Excel

    The Birchwood Automotive Group is Manitoba`s premier auto retail destination. Imagine 11 automotive dealerships, encompassing 16 different manufacturers, represented within the Pointe West AutoPark, North McPhillips and East Winnipeg (on Regent Avenue) - including Birchwood Keystone Ford, the newest member of the Birchwood Automotive Group. Now add several related businesses, including credit and leasing services, collision repairs, and a corporate office. Birchwood Automotive Group provides the greatest breadth of products and services of any dealer group in the province. Another reason why, for nearly 50 years, Winnipeggers considering a career in the auto retail sector choose Birchwood Automotive Group first.

  • Company

      The Birchwood Automotive Group has grown to become Winnipeg’s largest network of Automotive retailers. With 16 franchised operations, including Birchwood Chevrolet Buick GMC, Birchwood Honda on Regent, Birchwood KIA, Birchwood Infiniti, Birchwood Nissan, Birchwood BMW, MINI Winnipeg, Land Rover Winnipeg, Jaguar Winnipeg, Volvo Winnipeg, Birchwood Honda West, Woodhaven Lexus Toyota, Birchwood KIA West, Birchwood Hyundai and our most recent acquistion, Bichwood Keystone Ford, no other Automotive Group can offer the choices you get from Birchwood.

      Each of our dealerships is structured to serve the automotive needs of our customers by operating sales, service and parts departments. In addition to these services, we operate two collision repair centres. Pointe West Collision Centre located in the Pointe West AutoPark and the Birchwood Collision Centre located just off Regent Ave, are two of the finest state-of-the-art collision repair centres in all of Canada. ...


  • Career Advancement Opportunities

      The Birchwood Automotive Group has an internal job posting process. It is our company policy, whenever it is possible, to promote from within. Wherever a qualified company Team Member is available to fill a vacancy, that Team Member will receive preferential consideration before the company fills the position from the outside.The ‘promote from within’ approach allows current employees to have a greater opportunity to advance in their careers.  Our customer-focused staff is our greatest asset and providing these opportunities has had a positive result.  Employees are ...


  • Competitive Benefits Package

      Birchwood’s goal is to be the recognized leader within the automotive industry when it comes to our overall benefits package.  The total value of employee benefits goes far beyond your salary by providing various other benefits/perks that show our appreciation for our team members. Some of these include: 

      Formalized ‘Years of Service’ Recognition programto reward you for your dedication.  The program allows you to choose your gift from our online catalogue.

      Health and Dental Benefits package with 3 Flex Options, allowing employees to tailor coverage to suit their needs.  ...


  • Learning & Development

      On-the-job Experiences

      People are our greatest asset.  We offer employee’s opportunities to grow professionally and personally resulting in talented and dedicated employees.  We reward effort and initiative, employees share in the overall success of the company, employees are empowered to ask questions and make decisions, open communication, an inclusive, positive environment for career growth:

      Partnership with Red River College and Tec-Voc High School Automotive Programs to provide work experience to students.  We also hire apprentice technicians and offer them a paid work experience toward their apprenticeship. ...


  • Compensation

      We recognize the importance of and are committed to providing the best total compensation package in our industry.  Birchwood’s strives to provide compensation plans that are competitive across the market.


  • Work/Life Balance

      A company-paid Employee Assistance Program is offered through Ceridian Lifeworks is available 24/7 to offer confidential advice, resources, guidance and expertise to promote work/life balance.


  • Social Responsibility

      As the recognized leader in the Winnipeg Automotive sector, we feel a huge commitment to the welfare of the community we serve. Our longstanding support of the United Way of Winnipeg is evidence of that commitment.  Since 2005, Birchwood Employees have contributed close to $1,000,000 to this worthy cause.

       For nearly 50 years, Birchwood Automotive Group has been deeply involved in community events. We support local educators, hiring apprentices, summer and co-op students. And we encourage staff to give back to local charities, supporting their efforts in our many businesses.



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